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The term “Microsoftening”

Does this mean a small softening?  Of course, the soft in Microsoft comes from “software”.  But it occurred to me that software is rarely used anymore.  Nowadays, “apps” has taken over.  Thus, I am wondering if from a morphological standpoint if the people born now will retain the meaning of “soft” in Microsoft as being from software.  Click on link to see the term “microsoftening” being used.

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